Hanoi (VNA) – The Ministry of Culture,Sports and Toursim has stepped up tourism promotion through domestic andforeign channels during the ongoing DPRK-USA Hanoi Summit Vietnam.
The ministry has coordinated with the Hanoi People’s Committee in a promotion programmeon the CNN television channel which has attracted hundreds of millions of viewsover the past days.
Besides, multiple articles about the summit with key words like “Hanoi” and“Vietnam”, along with images and information about local tourism, have beenpublished.
The national flag carrier Vietnam Airlines and real estate conglomerate Vincomhave also used this occasion to advertise their international services, thus contributingto promoting the image of Vietnam.
According to Deputy General Directorof the Vietnam National Administration of Tourism (VNAT) Ha Van Sieu, themeeting between the DPRK and US leaders in Hanoi is significant event of globalrelevance. The VNAT considers the event an opportunity for Vietnamese tourismto introduce the nation, people and tourist sites of Vietnam through the media.
The hosting of the meeting is expected toenhance Vietnam’s prestige in the eyes of international friends, helpingattract more tourists to the Southeast Asian country.
Along with showcasing famous destinations of Vietnam at the International MediaCentre in Hanoi, the VNAT has designed tours inside Hanoi and to Ninh Binh, HaLong Bay and Sapa for reporters, said Sieu.-VNA