Organiserssaid the three-day Business Culture Festival is just one of many events to beheld this year to mark the anniversary.
Thefestival will present a wide range of music, culture, fashion, shopping andculinary treats.
Festivalgoers can also shop at about 50 booths where Korean businesses will presenttheir wares from 11am to 10pm. The popular Korean pairing of fried chicken withice-cold draft beer, known as chi-maek will also be on offer.
"Chickenhas become such an integral part of Korean culture that there have even beenfestivals and celebrations in its honour, such as the annual Daegu Chicken andBeer Festival held at Duryu Park in Daegu," Lee Kuk-dong, head of thefestival organising board, said at yesterday’s press conference.
"Wehope the Vietnamese people will like Korean chicken and beer brands provided byKorean businesses in Vietnam. The Daegu Chicken and Beer Festival was heldsuccessfully in HCM City last December."
Firstlaunched in 2013, the Daegu Chicken and Beer Festival has grown in scale tobecome one of Daegu’s biggest festivals.
Alongwith chi-maek, festival goers will be lured by B-Boy street dance; DJ shows andfashion shows. Four collections by Korean designers will be presented by 30Vietnamese models.
Theclimax of the festival will be the MBC Music K-Plus Concert on March 25 and 26.The concert will begin at 5pm with performances by Korean Se7en, EXID, APink,Seventeen, Laboum, Halo, I.C.E, B.I.G, MASC, NC.A, Bom-i, and DJ DOC. Vietnamesepop singers Tuan Hung, Toc Tien, and Hoang Thuy Linh will also be part of themix.
"Wepromise to entertain Vietnamese audiences with fun, amusing and enjoyableperformances on a bright stage," the Se7en boy band said in a clip from theRoK.
TheMarch 25 concert will be recorded by MBC Plus Television and VietnamTelevision’s Channel 6 will broadcast the March 26 concert.-VNA