A Vinamilk dairy plant (Photo: Vinamilk)Hanoi (VNA) – The Vietnam DairyProducts Company (Vinamilk) tops the list of 10 Vietnam’s food and beveragefirms with best reputation in 2017, according to the Vietnam Report.
This is the first time that the VietnamReport has publicised the rankings of food – beverage firms with bestreputation in Vietnam. Those companies were evaluated under three main factors,including their financial abilities based on financial reports in the mostrecent year (accounts for 30 percent) and their media reputation, which wasaccessed by the Media Coding method (30 percent).
Online survey on customers’ recognition andsatisfaction and the others on experts’ assessment of their position, capital,growth, profits and operation plans in 2017 accounted for 40 percent.
According to the Vietnam Report, Vinamilkwas also chosen by questioned consumers and experts as the firm with the highestbrand recognition, as well as biggest information coverage and media influence.
From 2014 to 2016, Vinamilk’s sales grew14.8 percent, while its return on equity and earnings per share increased 34.5and 82 percent respectively.
In May 2017, the Kantar Worldpanel BrandFootprint Ranking listed the company as the most popular fast-moving consumergoods brand in Vietnam.
Vinamilk was included in the Forbes Global2000 list of the world’s biggest public companies. It also ranked eight amongthe best 300 companies in Asia selected by Nikkei -VNA
