At a tourist site in Phu Yen (Photo: VNA)
Hanoi (VNA) – The Prime Minister has recently assigned the Ministry ofCulture, Sports and Tourism to devise measures to develop tourism followingCOVID-19 pandemic.
As countries around the world are preparing to enter a race for tourism market share, Vietnam needs to make good use of images of COVID-19 prevention and control to promote itself as a "safe, friendly and health-assured" destination, while improving service quality and implementing reasonable promotional policies.
The ministry also issued Plan No.1749/KH-BVHTTDL to launchthe programme “Vietnamese people travel Vietnam” in a bid to stimulate domestictourism.
Run from June 1 to December 31, the programme aims to populariseattractive destinations and tourist products at reasonable prices, as well asintroduce demand stimulus packages.
It will be launched in several tourism localities to attract theinvolvement of tourism associations, businesses, airlines and partners.
Localities were asked to offer ticket exemption or reduction atrelic sites, museums and tourist areas, thus ensuring a safe, friendly andquality tourism environment.
Travel companies were recommended to develop new tourismproducts and improve professionalism in catering guests while transport firmsshould offer ticket reduction and work with travel agencies to buildfull-package tours./.
