Travel

Three central localities launch shared destination brand

The central provinces of Thue Thien – Hue and Quang Nam, and Da Nang city jointly launched their shared destination brand “The Essence of Vietnam” in Hanoi on April 7.
Three central localities launch shared destination brand ảnh 1Visitors to Thua Thien-Hue (Photo: VNA)
Hanoi (VNA) – The central provincesof Thua Thien – Hue and Quang Nam, and Da Nang city jointly launched theirshared destination brand “The Essence of Vietnam” in Hanoi on April 7.

The event formed part of the ongoingVietnam International Travel Mart 2017 (VITM 2017).

Deputy Director of the Thua Thien – HueDepartment of Tourism Nguyen Van Phuc said the brand has been developed by the EU-fundedcapacity development programme for environmentally and socially responsibletourism in Vietnam (EU-ESRT) and the three localities.

During the launching ceremony, the threelocalities introduced their joint products, including “the heritage road” and“the natural road”.

Phuc said the central coastal region ishome to numerous intangible and tangible cultural heritage sites, mostly inThua – Thien Hue and Quang Nam.

They include temples and palaces of theNguyen Dynasty in Hue ancient capital city, Hoi An ancient town in Quang Namprovince, Bach Ma national park, Ba Na mountain, Son Tra peninsula and theworld biosphere reserve Cu Lao Cham.

The three localities signed their agreement on tourism cooperationin February 2014.

Over the past years, the EU-ESRT programme have implemented various activitiesto assist the localities in the field, including training personnel for travelagents, raising public awareness of responsible tourism for local communities,and improving capacity of local tourism lecturers.-VNA
VNA
#Thu​a Thien – Hue#Quang Nam#Da Nang The Essence of Vietnam#destination brand
Follow VietnamPlus

Related News

Tourism sector clocks up growth, heralds new dynamics

Tourism sector clocks up growth, heralds new dynamics

Buoyed by the rapid growth of international tourist arrivals which have risen to an all-time high with more than 7.57 million this year, the local tourism industry targets around 8 million foreign visitors and 40 million domestic holidaymakers in 2014. Report by Nhan Dan Online.
Da Nang sets ambitious tourism goal

Da Nang sets ambitious tourism goal

Da Nang is striving to build itself into a resort paradise and a safe, friendly destination, heard a forum in the central city on March 25.

See more

Le Truong Hien Hoa, Deputy Director of the HCM City Department of Tourism, speaks at the event. (Photo: VNA)

Vietnam-HCM City tourism promoted in Singapore

The Ho Chi Minh City Department of Tourism and the Vietnamese Embassy in Singapore are hosting a tourism promotion programme for Vietnam and the southern metropolis in the island nation from October 21 to 26.

The coastal urban and entertainment complex along the DT 994 route, connecting Vung Tau, Long Hai, Phuoc Hai, Ho Tram, Phuoc Thuan, and Binh Thuan. (Photo: VNA)

Ba Ria – Vung Tau works on driving tourism growth

The southeastern province of Ba Ria – Vung Tau is focusing on improving existing tourism services, expanding entertainment options, and developing upscale beachfront resorts to attract international visitors.

Italy’s five-star cruise ship Costa Serena. (Photo: baoquangninh.vn)

Italian cruise ship brings more than 3,000 tourists to Quang Ninh

Italy’s five-star cruise ship Costa Serena docked at Ha Long International Passenger Port in the northern province of Quang Ninh on October 18, bringing 3,040 tourists from Hong Kong (China) to Ha Long, home to Ha Long Bay, a UNESCO-recognised world natural heritage.

Phu Quoc island has been named among the top 10 best islands in Asia by Conde Nast Traveler. (Photo: VNA)

Phu Quoc named among Asia’s top islands

Phu Quoc island off the coast of the Mekong Delta province of Kien Giang has been honoured among the top 10 best islands in Asia by the prestigious British travel magazine Conde Nast Traveler in its 2024 Readers’ Choice Awards.

Wedding of a foreign couple held at JW Mariott Phu Quoc Emerald Bay Resort & Spa. (Photo: JW Mariott Phu Quoc Emerald Bay Resort & Spa)

Wedding tourism need be professionalised: Insiders

With its advantages in unique natural and cultural resources, along with attractive event organisation costs, Vietnam is gradually emerging as a wedding destination worldwide, especially after many super-rich couples from India have chosen Vietnam for their lavish events.

The project on sustainable coastal community development, supported by Thai experts, is handed over to five tourism entities in Binh Dai district, Ben Tre province, on October 15. (Photo: VNA)

Thai experts support sustainable community-based tourism development in Ben Tre

The Thailand International Cooperation Agency (TICA), under the country’s Ministry of Foreign Affairs of Thailand, on October 15 officially handed over a project on sustainable coastal community development through ecotourism and the application of the sufficiency economy philosophy to Binh Dai district in Vietnam’s southern province of Ben Tre.

Kem Beach - one of the most beautiful beaches in the planet. (Photo: Sun Group)

Travel Guide to Southern Phu Quoc in the Most Beautiful Season of the Year

More than just a destination with abundant and stunning nature, Southern Phu Quoc Island is becoming more and more popular as a "multi-experience paradise" with luxurious resorts, artistic architecture structures, and many other interesting, innovative and one-of-a-kind experiences in the world.

At the tourism promotion event in Munich (Photo: VNA)

Vietnam Airlines promotes tourism in Germany

Vietnam Airlines, in collaboration with the Tourism Departments of Hanoi and Ho Chi Minh City, Sai Gon Tourist Group, and Munich Airport recently held a promotion programme in Munich to popularise Vietnam’s tourism and culture and to enhance tourism cooperation with European countries.

The Queen Cable Car is a great way to get panoramic views of Ha Long Bay and Ha Long city from above. (Photo: Sun Group)

Experiences recommended by Lonely Planet for first-time visit to Ha Long

In addition to cruising - a typical experience for visitors to Ha Long Bay, getting the bird’s eye view of the world's natural heritage site on a cable car ride and enjoying hot spring bathing and diverse cuisine are among experiences that leading travel guide Lonely Planet recommends for travellers.