Hanoi (VNA) – The Enterprise DevelopmentAgency under the Ministry of Planning and Investment in coordination withAmazon Global Selling Vietnam on September 9 held a webinar to launch a programme for firmsinterested in export via e-commerce.
The 90-Day Amazon Launchpad programme is part of theministry’s Go Digital Go Global aid package for enterprises’ digitaltransformation during 2021-2025, aiming to help small- and medium-sized onesbring their products to global markets using digital tools and platforms.Amazon Global Selling is among partners of the package.
In the first phase ofthis package, Amazon Global Selling Vietnam will assist more than 50 selectedbusinesses with different levels of assistance, from providing information and knowledge viaemail, webinars to direct support by Amazon personnel in the process ofbusiness planning on cross-border e-commerce.
During 90 days participating in the programme, they willalso have the opportunity to access other support activities of the Go DigitalGo Global aid package such as learning, applying digital tools for marketresearch and analysis based on exploiting big data and artificial intelligence.
In addition, the businesses will be assisted in switching totrans-border e-commerce platforms, application of digital content publishingtools, intelligent promotion tools and goods traceability solutions.
This support activity is being implemented by Amazon GlobalSelling Vietnam from September to November 2021.
The programme to support enterprises in digitaltransformation for 2021-2025 period is chaired by the Ministry of Planningand Investment, with the coordination of the United States Agency for InternationalDevelopment (USAID), for the goal that 100 percent of enterprises areaware of digital transformation. In addition, at least 100,000 enterprises aresupported to use a digital transformation readiness evaluation tool and otherdigital solutions and at least 100 manufacturing and processing enterprisessuccessfully adopt digital transformation./.
