The programme aims to provide domestic SMEs with knowledgeand solutions from Vietnamese and foreign experts in digitalisation, whileinspiring them with practical experience and successful stories in digitaltransformation.
Vietrade Deputy Director Hoang Minh Chien said that his agency has worked with e-commerce platforms to implement trade promotionactivities on digital platforms, including collaboration with Alibaba.com intraining activities.
He said that the activities have received strong supportfrom State management agencies and Vietnamese trade offices abroad, as well asdomestic and foreign trade promotion agencies, localities and businesses,helping form a relatively complete ecosystem in the field.
The programme is part of Vietrade's efforts to speed upthe application of IT and digital transformation in enhancing efficiency ofe-commerce activities of Vietnamese firms, he added.
During the programme, SMEs will receive information one-commerce policies and training as well as market data analysis fromAlibaba.com, along with solutions exclusively designed for Vietnamese businesses.
Roger Lou, Alibaba.com Country Manager in Vietnam, said that e-commerceis a cost-saving and effective measure for enterprises to expand new salechannels and maintain revenue.
Noting that the consumption of major markets such as the EUand the US has recovered and risen again, he held that this is a good chancefor Vietnamese businesses to gain direct access to their promising customersabroad through Alibaba.com.
The online programme is also a new step forward in cooperation betweenAlibaba.com and Vietrade with an aim to support SMEs to regain their businessadvantages, he said, adding that it will give detailed guidelinesfor engaging firms in all five support packages.
Businesses interested in the programme can register to joinit through the website https://seller.alibaba.com/pages/vietrade./.