Among the total, foreign visitors reached 4 million, marking animpressive 266.7% year-on-year growth, while the remainders were domestictourists, exhibiting a yearly rise of 16.3%.
The total tourism revenue was estimated at 87.65 trillionVND (3.65 billion USD), indicating a substantial 45.5% surge compared to theprevious year.
Directorof the department Dang Huong Giang highlighted the sector's focus on building tours and tourism products grounded in traditional cultural values, adding that the introduction of15 enticing night tourism products also garnered positive feedback from tourists.
The department held various programmes to enhance its strengths intourism products such as culinary, MICE (Meetings, Incentives, Conferences andExhibitions), and health care tourism. In collaboration with districts,suburban areas and travel agencies, the sector offered new experiential toursthat are linked with heritage and relic sites, as well as craft villages. Rivertourism products were also developed to connect tourist destinations along theRed and Duong Rivers, she said.
Also this year, Hanoi has been honoured by the World TravelAwards with several accolades, including "Leading City Destination in Asia","Leading City Break Destination in Asia" and "Leading TouristBoard in Asia”.
The city also received its first-ever award as the "World'sBest Golf Destination" from the World Golf Awards. It boasted 48 out of 103 MichelinGuide-selected restaurants, with three of them achieving Michelin one-starstatus. According to TripAdvisor, Hanoi ranked 17th out of 25 renowned traveldestinations and held the third position among the top 20 culinary destinationsfor food enthusiasts.
Giangrevealed that next year, the city will strive to serve some 26.5 million tourists, up 10.4%annually. This includes 5 million foreign and 21.5 million domestic tourists,showing respective year-on-year rises of 25% and 7.5%. The total revenue is projected tohike by 13.8% annually to roughly 99.77 trillion VND./.