At the online trade exchange programme (Photo: VNA)The exchange was held jointly by the Trade PromotionAgency at the Ministry of Industry and Trade (MoIT) and Thailand’s CentralGroup.
It was part of a series of events held to mark the 45thanniversary of diplomatic relations between the two countries.
Addressing the exchange, Vietnamese Trade Counsellor in Thailand TranThi Thanh My said this is the fifth time the programme has been held, aiming to facilitate Vietnamese products and businesses sending goods to the Thai market through theCentral Group’s distribution network.
Toensure its effectiveness, she went on, market research was conducted and businesseswith products suitable for the Thai market were selected.
BuiQuang Hung from the Trade Promotion Agency said that in recent years it hasregularly coordinated with international organisations to conduct tradepromotions between Vietnamese businesses and foreign importers, including thosein Thailand.
He expressedhis appreciation of the efforts made by the Central Group in cooperation withthe MoIT in helping Vietnamese businesses penetrate into the Thai marketthrough the group’s distribution network.
Suchefforts are even more meaningful given that COVID-19 has had a profoundeffect on global trade, he added.
EmmanuelFrancois Patrick Couronne, Director of Retail Purchasing at the Central Group,said the trade exchange helps the group meet reputable businesses and willsee it bring more high-quality Vietnamese products to Thai consumers.
Held forthe first time in 2016, the trade exchange has been an effective bridge in sendingVietnamese goods to the Central Group and has opened up many business opportunitiesfor local exporters.
Vietnameseagricultural products such as lychees, dragon fruit, coffee, cashew nuts, anddried fruit have been exported to Thailand and found favour among localconsumers.
Aprogramme to promote Vietnamese goods and cuisine, called “Taste of Vietnam”,is to be held in Udon Thani province in northeastern Thailand on June 24-26, aimedat promoting Vietnamese products and creating opportunities for local suppliersto export goods to the market./.
VNA
