Vietnamese booth in the fair (Source: VNA)Tokyo(VNA) - Vietnamese food is drawing attention at the 42nd FOODEX, Japan’slargest international food and beverage exhibition, which opened in Chibaprefecture on March 7.
Seventeen Vietnamese firms are displaying products, including fruits, vegetables,cashews, rice product, aquatic products, and juices. They are fromlocalities with potential for agro-fishery product export, namely HCM City,Hanoi, Nghe An, Bac Giang, Hai Phong, Ninh Binh, Dong Thap, Ben Tre, TienGiang, Dong Nai, Lam Dong, Binh Duong, and Phu Quoc.
Vietnamese Charge d'Affaires in Japan Nguyen Truong Son said duringhis Vietnam visit in January, Japanese Prime Minister Shinzo Abe agreed toallow imports of Vietnamese red dragon fruits to Japan.
Vietnamese reddragon fruits are being showcased for the first time at a big trade fair likeFOODEX, Son said, adding that bringing Vietnamese agricultural products to thispromising market will push the development of the country’s agriculture andtrade in Japan.
VietnameseTrade Counselor to Japan Nguyen Trung Dung said FOODEX Japan 2017 represents agreat opportunity for Vietnamese firms to connect with potential clients.Vietnam has recorded an increase of 140 percent in shipment ofagro-forestry-fishery products to Japan.
Vietnameseagricultural products have huge potential in the Japanese market, Dung said,noting that firms should focus more on promotion activities and ensuring stableand high quality supply to carve out a niche in the market.
Kazuki Mizutanifrom VOX Trading Company in Japan said Vietnamese red dragon fruits are popularin Japan. Vietnamese firms need to ensure the quality of their products at areasonable price to make inroads into the Japanese market.
The trade show, whichlasts through March 10, gathers 3,250 enterprises from 83 countries andterritories worldwide and is estimated to welcome 80,000 visitors.-VNA
VNA
