Two videos entitled “Welcome to Ho Chi Minh City” and “Ho Chi Minh City –Vibrant City” feature exciting festivals, excellent cuisine, and uniquetourism products, inspiring audiences to have hands-on travel experiences inthe young, vibrant and friendly city.
This is the first time the image of HCM City has been featured on theAmerican TV channel.
The adverts have been broadcast three times day in Asia-Pacific and NorthAmerican regions and will run until December 29.
The city tourism authorities hope that the cooperation with CNN in promotingits tourism will help attract more international tourists from key tourismmarkets in the world and increase the return visitor rate.
The city’s tourism sector has made efforts to diversify tourism productsthroughout the year and affirm its role as the country’s largest tourism hub.
The city welcomed 3 million foreign tourist arrivals and nearly 28 milliondomestic visitors in the first 11 months of this year.
Tourism revenue totaled more than 117 trillion VND (4.88 billionUSD)./.