Saigon Co.op retailer expands market share

The Saigon Union of Trading Co-operatives (Saigon Co.op) is affirming its status as Vietnam’s leading retailer by opening additional 8-10 Co.opMart supermarkets this year.
Saigon Co.op retailer expands market share ảnh 1Customers at Co.opmart supermarket (Photo: saigondautu)

Hanoi (VNA) – The Saigon Union of Trading Co-operatives (Saigon Co.op) isaffirming its status as Vietnam’s leading retailer by opening additional 8-10Co.opMart supermarkets this year.

In addition, it will build one Sense City commercial centre and launch 65 Co.opfood stores and 500 convenience store called Co.op smile.

The company will also flesh out its brand-new business model- Co.opMart Finestthat connects multimedia and other forms of shopping.

It also runs the programme “Accumulating Stamps to Exchange for Gifts” untilJuly 30 for customers holding Co.opmart cards. The programme has been launchedin collaboration with Brand Loyalty that enables customers to collect a set ofhigh-quality crystal imported from Germany.

According to Nguyen Anh Duc, permanent deputy general director of the SaigonCo.op, constant updates of international trends and renewal of promotionalprogrammes will help the company bring practical benefits to its customerswhile connecting consumers and the supermarket.

The move also fosters the consumption power of the Co.op market chain’sproducts, 90 percent of which are made in Vietnam, he added.-VNA


VNA

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