Organised by the Department of E-Commerce andInformation Technology and the Vietnam E-Commerce Association (VECOM),the event aims to encourage businesses and consumers to shop online forthe expansion of e-commerce market in Vietnam .
Up to 44percent of some 35 million Internet users in Vietnam have notexperienced online shopping, according to the association
Theprogramme is expected to provide opportunities for both e-businesscommunity and consumers as most of businesses have yet to deviseeffective marketing strategies, said the organiser.
In addition,more cooperation opportunities are expected to open for businesses inthe fields of express service, banking, transport and telecommunication.
It will also offer special discounts for a wide range of products such as electronics, cosmetics, and fashion items.-VNA