Over 10,000 Australian consumers to taste Vietnamese rice

Illustrative image (Photo: VNA) 

Sydney (VNA) – A promotion programme titled ‘VietNam, Land of World’s Best Rice’ will present 10,000 bags of Vietnam’s BanMai Cung Dinh rice to consumers in Australia.

Organised by the Vietnam Trade Office in Australia and anumber of enterprises, the programme features a series of activities between August18 and September 27, aiming at trademark promotion and trade connectivity.  

The rice gifts will be distributed via the M-Import company and MCQ supermarket chain.

In addition, AusViet company will also offer hundreds of promotional gifts of Vietnam’s ST25 and JasmineVilaconic rice trademarks in Melbourne.

In Sydney, an event inviting local people to try cooked rice using different Vietnamese rice products available in Australia is scheduled to be held based on local social distancing conditions.

A virtual rice exhibition will also take place at the end ofthe programme.

According to the Trade Office, in July, despite the fact thatAustralia was cutting its rice import, Vietnamese rice exported to the marketgrew impressively by 37.03 percent from the same period last year. /.

VNA