The event, organised annually by the Ministryof Industry and Trade, will be on a bigger scale than last year in terms ofparticipants and products. The ministry said the event will feature hundreds ofthousands of promotional items with total expected sales of more than 1trillion VND (44 million USD).
Customers will have an opportunity toexperience the offline model at the BigOFF event planned for September 29 atthe Vincom Mall on Nguyen ChiThanh Street in Hanoi.
[Online Friday to fall on September 29]
This year, people can buy promotionalproducts and services through direct sales and discount vouchers. Customers cansearch for products on the website www.store.onlinefriday.vn, andalso download promotion codes from there.
Some 999 items have obtained a guaranteelabel to ensure quality and prices in comparison with those on the market.Well-known brands such as Nguyen Kim,MediaMart, Sunhouse and Adayroi, as well as Giovanni,Sendo and Leflair Vietnam are expected to participate in the event.
Last year, the total sales by 30 large companies atOnline Friday 2016, held on December 2, reached 664 billion VND (28million USD), tripling the sales of the previous year.
Over 3,000 companies offered discounts on 360,000 products andservices.
Over 50,000 shoppers joined the activities hosted by 20 firms atthe BigOff event.-VNA