Hanoi (VNA) – Vietnam had 695 local specialproducts registered for intellectual property protection in 2018 out of morethan 4,800 specialties.
The figures were released at a conference held by thesteering committee for the “Vietnamese prioritise using Vietnamese goods”campaign in Hanoi on January 15 to review its operation last year and set outtasks for 2019.
The decade-long campaign has helped stimulate the developmentof local businesses through efforts to improve products’ quality and sell atmore reasonable prices.
In 2018, Departments of Industry and Trade of localitiesnationwide organised 114 fairs of made-in-Vietnam products in rural areas andover 150 promotional campaigns. They also built 100 brick-and-mortal sellingpoints dedicated to Vietnamese goods across 60 provinces and cities.
“The campaign should not be a slogan but aim to conquerVietnamese consumers,” said Deputy Minister of Industry and Trade Do Thang Haiat the conference.
In 2019, the steering committee said it will continue promotethe use of locally made materials and products, while issuing policies toencourage domestic production and protect the local market.
According to insiders, the market share of Vietnamese goodsis expected to rise to over 80 percent at distribution channels by 2020.-VNA