The recent Protected Designation of Origin (PDO) recognition for the PhuQuoc fish sauce trademark in the EU has raised hopes for thousands ofVietnamese exporters of agricultural products.
The fish saucemade on Phu Quoc Island in the country's southwestern region isthe first-ever Vietnamese product to be granted PDO status in the EU.
It took three years to get trademark-protection recognition, according to the Phu Quoc Fish Sauce Association.
Nguyen Thi Tinh, chairwoman of the association, said that PDO status will allow exporters to expand markets abroad.
According to the Ministry of Industry and Trade, trademark protectionin 28 countries in Europe creates favourable conditions for preventingfake products in the EU market and paves the way for other agriculturalproducts to receive PDO recognition in other countries.
Tinh said that Europe is the main market for Phu Quoc fish sauce.
Vietnam exports 800,000 litres of Phu Quoc fish sauce to the EUeach year, while its total annual export volume is about 1.5 millionlitres.
With PDO recognition, the fish sauce, which has beenproduced on Phu Quoc Island for more than 200 years, will havemuch better access to foreign markets.
To further protect itslocally made products, the Phu Quoc Fish Sauce Association plans toproceed with a lawsuit against Thai fish-sauce producers that sellproducts with a phony Phu Quoc name in Europe .
These Thai enterprises have not registered this brand in Europe and even in Thailand .
Tinh added that the association is preparing the necessary documentsfor PDO recognition for fish-sauce products in Thailand , Hong Kongand other countries and territories.
According to the Ministryof Science and Technology's Intellectual Property Department ,Vietnam has thousands of agricultural products that could potentiallybe registered with an official trademark.
However, only 35 products have been registered, and few of those are registered in other countries.
Because of the lack of official registration, the name of Vietnamese products is often used illegally by other producers.
For example, Trung Nguyen coffee and Phan Thiet fish sauce have been used illegally in other countries.
Local companies that have been the victim of such practices say thatit takes a great deal of time and money to win a lawsuit and reclaimtheir brand name.
Nguyen Lam Vien, chairman and generaldirector of Vinamit, which produces dried jackfruit, told Nguoi Lao Dong(Labourer) newspaper that he spent four years and hundred thousands ofUS dollar on a lawsuit to reclaim his company's trademark which had beenillegally registered for PDO status in China in 2007.
TheDong A General Production and Trade Company, the owner of Ben Trecoconut candy, has filed a lawsuit against Chinese enterprises that hadregistered the company's trademark in the country.
In 2011, itwas discovered that many famous geographical locations in Vietnam ,such as the branded Buon Ma Thuot coffee, Dak Lak coffee and Phu Quocfish sauce, were registered illegally in other countries.
Several government agencies are now collecting proof to prepare for the process to reclaim these well-known brands.-VNA
The fish saucemade on Phu Quoc Island in the country's southwestern region isthe first-ever Vietnamese product to be granted PDO status in the EU.
It took three years to get trademark-protection recognition, according to the Phu Quoc Fish Sauce Association.
Nguyen Thi Tinh, chairwoman of the association, said that PDO status will allow exporters to expand markets abroad.
According to the Ministry of Industry and Trade, trademark protectionin 28 countries in Europe creates favourable conditions for preventingfake products in the EU market and paves the way for other agriculturalproducts to receive PDO recognition in other countries.
Tinh said that Europe is the main market for Phu Quoc fish sauce.
Vietnam exports 800,000 litres of Phu Quoc fish sauce to the EUeach year, while its total annual export volume is about 1.5 millionlitres.
With PDO recognition, the fish sauce, which has beenproduced on Phu Quoc Island for more than 200 years, will havemuch better access to foreign markets.
To further protect itslocally made products, the Phu Quoc Fish Sauce Association plans toproceed with a lawsuit against Thai fish-sauce producers that sellproducts with a phony Phu Quoc name in Europe .
These Thai enterprises have not registered this brand in Europe and even in Thailand .
Tinh added that the association is preparing the necessary documentsfor PDO recognition for fish-sauce products in Thailand , Hong Kongand other countries and territories.
According to the Ministryof Science and Technology's Intellectual Property Department ,Vietnam has thousands of agricultural products that could potentiallybe registered with an official trademark.
However, only 35 products have been registered, and few of those are registered in other countries.
Because of the lack of official registration, the name of Vietnamese products is often used illegally by other producers.
For example, Trung Nguyen coffee and Phan Thiet fish sauce have been used illegally in other countries.
Local companies that have been the victim of such practices say thatit takes a great deal of time and money to win a lawsuit and reclaimtheir brand name.
Nguyen Lam Vien, chairman and generaldirector of Vinamit, which produces dried jackfruit, told Nguoi Lao Dong(Labourer) newspaper that he spent four years and hundred thousands ofUS dollar on a lawsuit to reclaim his company's trademark which had beenillegally registered for PDO status in China in 2007.
TheDong A General Production and Trade Company, the owner of Ben Trecoconut candy, has filed a lawsuit against Chinese enterprises that hadregistered the company's trademark in the country.
In 2011, itwas discovered that many famous geographical locations in Vietnam ,such as the branded Buon Ma Thuot coffee, Dak Lak coffee and Phu Quocfish sauce, were registered illegally in other countries.
Several government agencies are now collecting proof to prepare for the process to reclaim these well-known brands.-VNA
