In addition, Cuong added, fluctuations in the worldmarket are becoming more difficult to predict, so the domestic market should bethe priority. This is not only a goal but the driving force for the developmentof sustainable agriculture.
Vietnam's agricultural export market isincreasingly influenced by many adverse factors. In response to difficulties, theMinistry of Agriculture and Rural Development (MARD) has actively promotedtrade and consumption of domestic agricultural products, as well as studied andforecasted supply and demand to provide market information in a timely mannerso that localities, businesses and people can adjust production suitably.
According to Nguyen Quoc Toan, Director of theMARD’s Agricultural Products Processing and Development Department, connectingproduction and consumption of agricultural products, especially high qualityagricultural products, contributes to boosting the consumption of agriculturalproducts in the country as well as solving output issues in increasinglydifficult export conditions.
Developing agricultural production models towardslinking businesses with farmers has helped farmers sell products for stableprices and low risk. Farmers are also invested by enterprises in agriculturalseeds and materials for their production needs with low interest rates and morereliable quality.
Since then, farmers can assure production,implementation of technical measures and boldly invest in restructuring plantsand animals, increasing productivity and output. In particular, it alsomotivates farmers to organise production according to the farm model, creatinga large volume of commodity products, lowering production costs and increasingincomes.
For businesses, they are also proactive in thesupply of agricultural products, quality control, stable prices and a clearcommitment to quantity, quality, and time of product supply through affiliatecontracts. Thus, businesses are assured to invest in cooperating with farmersfor long-term business.
Until now, the form of cooperation and productionlinkage associated with the consumption of agricultural products by valuechains has become popular. To make it easier to link businesses with farmers,many cooperatives have been established to bridge the gap.
By June 2019, the country had more than 15,500agricultural cooperatives. The whole country has built and developed linkingmodels with 1,254 chains, 1,452 products and 3,172 locations of controlledproducts under the chain of food safety.
In order to enhance information as well as tobring agricultural products directly to consumers, MARD also regularlyorganises fairs and exhibitions around the country; coordinates withassociations to organise seminars to introduce, promote products and brands,solve difficulties for businesses, support knowledge and legal aid to buildbrands.
Thereby, it helps agricultural products ofcooperatives to penetrate into the system of modern distribution channels,supermarkets, trade centres and supply a large number of domestic consumers.-VNS/VNA