Meat sold at a supermarket (Photo: VNA)Under their MoU signed in HoChi Minh City on September 14, the two sides will consider a strategicpartnership and explore cooperation chances towards optimising and raising theproductivity of the animal protein value chain under the Feed - Farm - Food (3F)model.
Masan MEATLife will continueinvesting in the branded chilled meat production while De Heus will focus on supplyingnutritional, breeding, and farming solutions.
They will also form close andlong-term cooperation with independent livestock, poultry, and fishery farms,provide counselling and farming solutions, and step up the 3F model to meet thedemand for chilled meat with reasonable prices in Vietnam.
De Heus is a global businesswith over-100-year experience in supplying advanced animal nutrition andfarming solutions. It has operated in Vietnam since 2009. Meanwhile, Masan MEATLifeis a member company of Masan, one of the leading consumer goods conglomerates inVietnam.
Their cooperation isexpected to help speed up the modernisationof the annual protein value chain./.
VNA
