At the seminar (Photo: VNA)The report has been done within the framework of a programmeon supporting enterprise digital transformation for 2021 – 2025, which isjointly implemented by the Ministry of Planning and Investment and the USAIDLinkages for Small and Medium Enterprises (LinkSME) project.
According to the report, 60.1 percent of surveyed enterprises saidthat the barrier they face when applying digital technology is the high cost ofinvestment and technology application. Meanwhile, 52.3 percent considered it isthe difficulty in changing business habits.
For those just starting their transformation, they said theylook for online marketing solutions (57 percent of the respondents), solutionsfor internal working (53.7 percent), electronic transaction solutions (43percent), and network infrastructure and data (39.6 percent).
Firms, who need digital transformation to accelerate growth,said they biggest demands include solutions for data analysis, intelligentreporting (63.5 percent) and for customer relationship management and omnichannel sales (60.7 percent).
Speaking at the event, Le Manh Hung, head of the ministry’sEnterprise Development Agency, said given COVID-19 developments, the need fordigital transformation becomes urgent for businesses to innovate their models;gradually shift their activities to digital platforms; seek more markets, cutcosts and improve operational efficiency, and competitiveness, in adaptation tonew context.
Vietnam has some 870,000 enterprises, of which 97 percentare of small- and medium-sized.
Daniel Fitzpatrick, Project Director of the USAID LinkSME,said the project has worked closely with the ministry since 2020 to help firms acceleratetheir transition.
The report focuses on the needs of businesses reflectedthrough their own voices, he noted./.
VNA
